Daily Prompt Pack: Competitor Teardown – Reverse-Engineer Your Rivals in Minutes

You don’t need a spy. You need three prompts. Below, aimed at different angles: positioning, GTM, and UX. All copy-paste ready.

[Claude]

I am a founder building [INDUSTRY]. I need a teardown of my top 3 competitors: [COMPETITOR A], [COMPETITOR B], [COMPETITOR C]. For each, list: (1) their core value proposition in one sentence, (2) their most successful growth channel, (3) their pricing model, and (4) one glaring gap my startup can exploit. Output as a structured markdown table with columns: Competitor, Value Prop, Growth Channel, Pricing, Gap.

The “one glaring gap” column is the one to watch. In my experience, that’s where the useful stuff hides. Most competitor writeups stop at feature lists and call it a day.

[ChatGPT]

I need to reverse-engineer the GTM strategy of [COMPETITOR NAME]. Given their website [URL] and public pricing page [URL], analyze: (1) their customer acquisition funnel stages, (2) their content distribution channels, (3) their partnership strategy if any. Output a step-by-step teardown report in bullet format with specific examples pulled from their site. Keep it under 500 words.

Caveat: the model can’t actually visit URLs on its own. Paste in the relevant copy yourself. The 500-word cap forces it to stay sharp.

[Cursor]

I am auditing the UX of [COMPETITOR PRODUCT] for my own [YOUR PRODUCT TYPE]. Visit [URL] and perform a heuristic evaluation: identify the 3 most confusing user flows, list the exact UI elements causing friction, and suggest a simpler alternative for each. Output as a numbered list with screenshots described in [brackets].

Same caveat applies. Cursor’s browser tool helps, but click through the site yourself to verify what it spits out. UX friction is one of those things you really need eyes on.

Want the full archive? Every past pack lives at aicofounderstack.com/tag/prompt-pack.