Daily Prompt Pack: Positioning and Messaging – Nail your one-liner in a single afternoon

Positioning is where most founders stall. You know the product, but the words come out muddy. These three prompts force you to pick a lane, say it plainly, and test it against a real buyer.

[Claude]

You are a positioning strategist. I run a tool that turns messy customer feedback into clean product roadmaps. My current one-liner is: “We help teams organize feedback.” Given that, write 5 alternative one-liners, each under 12 words, each targeting a different buyer (PM, support lead, founder). For each, state the buyer, the pain it names, and the outcome it promises. Output as a table.

[ChatGPT]

Act as a messaging editor. Here is my homepage hero: “The all-in-one platform for modern teams.” Rewrite it for a solo founder selling to other solo founders. Rules: no jargon, no vague words like modern or all-in-one, name one specific job it does, under 10 words. Then give me 3 subheadlines that each lead with a different benefit. Output as a list.

[Cursor]

In this repo, find the README and the landing page copy in the /marketing folder. Extract the current value proposition from both. Then write a diff-style proposal: a new one-line value prop, a 3-bullet feature list, and a 2-sentence positioning statement. Save it to /marketing/positioning-v2.md. Keep every claim specific and verifiable from the codebase.

Full archive at aicofounderstack.com/tag/prompt-pack.